Why motivation matters in PR

I am one of those people that like to have enough of a movie or TV programme outline to pull me in but not enough that major plot points are ruined for me.

I’m so militant about it that I have been known to shush people mid-speech, cover my ears and even throw in a “la la la la la!” for good measure, if I feel like they’re about to spoil things for me!

This also means that I tend to watch Marvel movies (which I adore!) in their opening weekends to avoid accidentally stumbling across spoilers online

So you can guess what I went to see yesterday, right?

Yup, sis, Black Panther!

As I said, I don’t do spoilers. But, what I will tell you is:

  1. I absolutely loved it

  2. I walked away thinking about the importance of having pure motives when we show up, which I talked about further in the (less than 2 minute) video below

(If you’re someone who gets nervous about visibility (which, who doesn’t?!) the 2 tips in it will be game changers for you!)