network

Why mastermind groups are so powerful

Why mastermind groups are so powerful

In the last few weeks, I've experienced two full circle moments that reminded me of this quote by Napoleon Hill: “No mind is complete by itself. It needs contact and association with other minds to grow and expand"

In other words, we become powerful beyond measure when we pursue our visions alongside others (through the power of a mastermind). This was illustrated through:

Why you should follow your dreams

Why you should follow your dreams

I'm so totally honoured to share that I spoke at The Rise to Millions Conference in Paris and received a Legendary Woman of Impact Award there recently 🥳🥳🥳

It was the last weekend of October to be exact

As I stood in front of the crowd, trying to find the words to express how honoured I was, I ended my speech by saying something like: “Well, this wasn’t on my bingo card, but it’s real, and it’s happening because I chose to follow my dreams...literally"

Here's what I meant by that 👇🏾

What to do when people don't support you

What to do when people don't support you

When I first started to gain traction with PR it was as a blogger in the first quarter of 2017. However, by that December, I was ready to quit writing all together

Here's why 👇🏾

"If someone who I've considered a sister for 10 years could so misconstrue and under rate my writing," I remember thinking, "What hope is there that strangers will get me?"

And so, like I said, I seriously considered calling it quits with The Far Above Rubies Collection and all the business ideas that I hoped would come out of it

Fast forward to now and I am an award winning blogger, international speaker and freelance writer who has not only been able to monetise my gift but get featured on platforms such as Thrive Global, The TEDx blog, HuffPost, Bustle, Mic, Addicted2Success, Black Ballad and more. I also just got rave reviews for Media Magic (the luxury retreat that I held in Tulum, Mexico in July teaching business women how to get PR for themselves)

What led to this success was...

Why who you know matters more than what you know

Why who you know matters more than what you know

Recently, I had the pleasure of spending the afternoon with my godson, Max

He just turned 2

We sang nursery rhymes (like the wheels on the bus), watched Baby Shark and played with the baby proof version of a marble run that I got him for his birthday

We had great fun lol

What's also great about Max is that, so long as he was occupied, he would leave me and his mum (my good sis, Isata) to chat

Which was great because we had so much to catch up on

The only time he'd interrupt us was to let us know that he needed help with something

Like fixing a toy, getting something open or what not

Which got me thinking, we need to be more like Max and not suffer in silence

Here's why

How to leverage your network for PR success

How to leverage your network for PR success

I always feel blessed and honoured whenever I have the opportunity to share my story in publications like Addicted to Success and Black Ballad. But, what brings me greater joy is the opportunity to share how I’ve done it with women like yourself

So, keep reading to learn how to get your foot in the door and, ultimately, be a consistent feature in major publications

SPOILER ALERT: the secret to your success is something you already possess because...

How to get PR ready

How to get PR ready

I love it when me and my girlfriends hype each other up, and they did just that when I recently posted this story with my locs down. But beyond cheering each other on, there’s also information sharing within a sisterhood. We tell each other about that discount on those shoes, that new restaurant, that show on Netflix, and even tips and tricks on how to take care of our locs. But if we can do this with our close circle, why don’t we do the same for our customers?

4 little known benefits of PR

4 little known benefits of PR

Growing up in London, I quickly learned that positioning matters. For example, whenever I use the tube, and I’m in an absolute rush (this is most days), I know that the right side of the escalator is for people who are happy to coast and that I should be on the left so that I can get to the trains faster. Knowing and following this unspoken rule helps everyone get to where they need to be easier (and in one piece lol). Similarly, knowing and understanding the full potential of PR can help you get to where you want to be more efficiently. As a result, when PR is done right, it can help you:

How PR builds brand community

How PR builds brand community

I hear all the time that social media is toxic but I really don't find that. The reason? I'm really selective about who I follow and therefore what pops up on my timeline. This means that I typically leave social media feeling positive, having either been inspired, educated or entertained. One of the people who contributes to this is Famira Green (Community Focused Brand Coach) who recently shared a post on the 5 key differences between building an audience and building a community. Not only was it too good not to share, it really reminded me why I love PR so much. For example: