The Queen of Sheba

2 common brand clarity mistakes (and how to avoid them)

2 common brand clarity mistakes (and how to avoid them)

When we hear the word "branding" it can be tempting to reduce it down to things like logos and colours but it's much more than that, sis.

Your logo and colours on pretty graphics etc are the superficial things that might initially attract people to your brand but your content is what will make people stick around and, ultimately, want to work with you. This is why brand clarity is so important- it ensures that you not only attract leads but can retain them and convert them to customers.

This is also why it's super important to make sure that you don't make these 2 brand clarity mistakes:

Why brand clarity is so important for PR success

Why brand clarity is so important for PR success

What's your word or theme for 2021, sis?

Last year mine was "be fruitful and multiply" so-

This year, for me, it's "scale"

In other words, I'm taking all the things that worked in my life and business from last year and building upon them this year.

Business-wise, there were 2 areas where I really saw "fruit":

-Helping women in business to DIY PR through The Perfect Pitch Packet

-Providing done-for-you PR services through The Perfect Pitch Programme

so these are the areas that I want to scale this year.

The issue?

Lessons from 30 amazing Women of the Bible

Lessons from 30 amazing Women of the Bible

This week (October 3rd to be exact) was my birthday and- it wasn't just any birthday- it was my 30th! Also, although I didn't actually make it public until late November, this month will mark a year since I started this blog with a view to:

  • Raise the profile of the contributions of the women of the Bible and how the lessons contained in these can be practically applied in our modern spiritual walks
  • Empower Christian women to fully embrace their unique identities and purpose in Christ, free of the stereotypes and traditions that can "so easily best" us

To celebrate, I am going to share my top 30 women of the Bible along with what they taught me either about Christian womanhood/femininity or life in general. So, in alphabetical order, here goes!

Lessons from the Queen of Sheba on Forming Positive Relationships

Lessons from the Queen of Sheba on Forming Positive Relationships

The Queen of Sheba, otherwise known as Makeda, makes her debut in the Bible in 1st Kings 10:1-13. The story of her visit to King Solomon in Jerusalem, from her ancient Ethiopian Kingdom, is then documented again in 2nd Chronicles 9:1-12. A highly successful monarch in her own right, there is much insight and wisdom to be gained from this great woman of the Bible regarding how to go about building positive relationships. Want to listen to this devotional rather than read it? No problem, simply press play on the audio below. Feel free to download also: